we at Radio Africa Group are at the forefront of Africa's marketing and communication landscape. Through a dedication to innovation, creativity, and collaboration centered around culture, we strive to push new boundaries and lead the way in our industry.

At Radio Africa Group, we're not just a marketing and communication company; we're a full-service creative transformation agency committed to shaping better futures for our clients. With a blend of exceptional creativity, deep insights, and cutting-edge technology, we bring together talented individuals to forge dynamic, meaningful connections between our clients and their audiences. Our key areas of expertise include: Brand Stewardship & Communications, Customer Engagement & Experience, Technology, Commerce & Advisory: Under our umbrella, you'll find renowned entities such as Ogilvy Africa, Scanad & Squad. Media Investment Management (Media, Content & Technology): Our portfolio includes Group M, Essencemediacom, Mindshare, and Wavemaker (MEC). PR, Influence & Government Practice: We boast the expertise of Ogilvy and H+K Strategies. Shopper Marketing & Engagement: Our capabilities extend to Geometry.

Radio Africa Group maintains a strong presence in strategic locations across the continent, ensuring that we stay intimately connected with our markets. With physical offices in 23 countries in sub-Saharan Africa, our footprint includes: 9 Majority-owned: Gabon, Ghana, Kenya, Nigeria, Rwanda, South Africa, Tanzania, Uganda, Zambia. 2 Minority-owned: Namibia and Zimbabwe. 12 Affiliates: Angola, Botswana, Congo, Democratic Republic of Congo (DRC), Ethiopia, Madagascar, Malawi, Mauritius, Mozambique, Niger, Sierra Leone, and Sudan.

What sets us apart is our unparalleled understanding of Africa and its diverse consumer landscape. Leveraging the wealth of expertise and knowledge we've accumulated over the years, we respond swiftly to your business needs, effectively serving markets with unwavering quality. We operate as one cohesive team, pooling our strengths to inspire and empower our partners to achieve success, realize their aspirations, and overcome new challenges.

Radio Africa Group traces its roots back to January 1999 when it began as a private limited liability company under the name Media Initiative East Africa Limited. Over the years, we've undergone significant transformations, including a change of name to Scangroup Limited in October 2005. In August 2006, we made history by listing on the Nairobi Securities Exchange, becoming the sole marketing services company to do so. In late 2013, we became a subsidiary of WPP, leading to our renaming as WPP-Scangroup PLC in June 2015. Today, we continue to build on this rich legacy as a pioneering force in Africa's marketing and communication landscape.